Auto auction and livestock auction


An auctioneer’s chant is very unique to each individual auctioneer. Similarities in sound and composition can be found among auctioneers and are typically based on the geographic region where the auctioneer is from and/or the training the auctioneer has received.

Traditionally, there are two main parts of an auctioneer’s chant. The first being the monetary amount that the auctioneer has bid and the second being the monetary amount the auctioneer is asking for. Once that is established, auctioneers use small words and short phrases, commonly referred to as “filler words,” in their chant to maintain rhythm and market the product or asset they are selling. 

An auctioneer’s filler words may include:










And A

Go The

Bid The

Say the

Make It

I’m Bid

Is Bid

Dollar And

Dollar Bid

Over Here

Over There

Dollar Now

Will You Go

Will You Give

Bid’em At

Will You Bid

Will You Give

Dollar Bidder now


The key to an auctioneer’s chant is communication between him/herself and the bidders. Clarity is essential and the speed of the chant varies, in large part, due to the product being sold and an auctioneer’s ability to communicate with those bidding on the product.

Interested in becoming an auctioneer, or improving your auctioneer skills? Please use the following resources to learn more about auctioneering and the auction industry.

Additional Resources

How To Bid Call

Auctioneer One Liners

Auctioneer Practice Drills and Exercises

How Do I Become an Auctioneer?

Behind the scenes at auctions